Dilmah 19

The Cook and his new Pots

10 years ago Dilmah, Ethics

Fulfillment – defined variously as ‘measuring up to,’ ‘completing’, ‘bringing into effect’ and so on – must rank as one of life’s great emotions whether applied to one’s job, one’s promises, one’s dream or in fact any form of human endeavour. And it is fulfillment that we felt when watching this desperately poor Batticaloa cook, […]

Inspiration and education in tea

10 years ago Dilmah, tea, Tea Industry, Unbelievable Tea Experiences, Uncategorized

There is a special reason why Ceylon Tea came to be known as the best tea; in our little island of around 25,000 square miles, nature has blessed us with mountains over 6,000 feet high with a cool and moist climate, to lowlands with hot sunshine and only occasional rainfall. And then there is everything in […]

terroir in tea

10 years ago Dilmah, tea

The story behind your cup of tea is a fascinating one, for it is infused with art, history and dedication at every stage from hand picking the tender leaves through the ancient and traditional cycle of withering, rolling, fermentating, baking and sifting the tea leaves. And finally there is the art of tasting and selecting […]

Is it CSR or just business as usual?

10 years ago Dilmah, Ethics, Images of Tea, Nothing Whatsoever to do with Tea, tea, Tea Tasting, Unbelievable Tea Experiences

The June 2008 issue of ‘The Director’ Magazine of the IoD, included a well researched feature on the subject of CSR. It was to me, an informative, yet bewildering overview of the subject. Informative because it is a comprehensive and well researched feature, bewildering because in many cases, the businesses that practice this ‘corporate social […]

The business of tea (and everything else)

10 years ago Dilmah, Ethics, tea, Tea Industry

Life has become a compromise – in tea, it is a compromise (for most brand owners) between profit and quality, with quality losing out unfortunately. Ultimately though the power to tip that balance back in favour of quality lies with the customer. The more customers know about tea, the better for integrity in tea. Of […]

The beauty in the leaf

10 years ago Dilmah, Facts of Tea, Images of Tea, tea, Unbelievable Tea Experiences

Here’s where it all starts, the two tender leaves and the bud. Picking tea by hand, as we do in Sri Lanka, ensures that we use just these two leaves and bud, not the third and fourth leaves which introduce coarse, undesirable characteristics to the tea. Antioxidants in tea are concentrated in the bud, making […]

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