A new generation is driving change in a tea category where for decades price has meant more than taste or goodness. The trend they are forcing is about taste and wellness but so much more. As younger customers turn to tea, they are demanding a more sincere appreciation of ethics and sustainability. This offers a glimmer of hope for passionate tea growers who make tea for the love of the leaf.
Tag:
merrill j. fernando
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Last night the MJF Centre in Moratuwa, on the outskirts of Colombo, was aglow. It was after dusk but it was not the setting sun that caused the brilliant light…
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DilmahTeaTea & HealthTea GardensTea GastronomyTea IndustryTea TastingUnbelievable Tea Experiences
The simple thing about tea
by Dilhanby DilhanAfter every session of the Dilmah School of Tea, we come to the realisation that it is always the simplest things that can go wrong when making tea. It is…
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View Full Album There is a powerful emotion that the act of pouring a cup of tea evokes. Visually, the cues include the appearance of the amber liquid pouring into…
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DilmahEthicsImages of TeaNothing Whatsoever to do with TeaTeaTea TastingUnbelievable Tea Experiences
Is it CSR or just business as usual?
by Dilhanby DilhanThe June 2008 issue of ‘The Director’ Magazine of the IoD, included a well researched feature on the subject of CSR. It was to me, an informative, yet bewildering overview…
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Terry Durack, the Independent newspaper’s (UK) restaurant critic and gourmet wrote some years ago in his Food for Thought column: Coffee and tea measure our lives. As youngsters, most of…
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