The global edition of today’s International Herald Tribune (July 22,2009) offers an image of Sri Lankan tea pickers in their scenic tea garden environment. The caption ‘Tea workers’ harsh world’ points to the paradox this beautiful image hides. Mark McDonald’s article goes on to explain that whilst Sri Lanka is the No. 2 Tea Exporter […]
Having just seen Steve Knapp’s reply to my father’s interview with the New Zealand Herald, this comes as a belated but important response. Mr. Knapp trivialises my father’s argument by overlooking two very important elements 1. Fairtrade has made a significant contribution to the issue of trade justice by bringing awareness of the problem. However beyond […]
In my post on Fairtrade – the brand – there was a response to the Organisation’s criticism of Dilmah. You can find it here. In this case, and countless others previously, we as producer are being critcised by Fairtrade for not being, Fairtrade. Their reference is to their system of certification of course and not to […]
The New Zealand Herald of Monday March 17th, quotes my father, Dilmah Founder Merrill J. Fernando, referring to Fairtrade as a ‘farce’. Newspapers like sensational headlines and that probably accounts for the title which picks up on just one of many aspects of the interview he gave. Reading on, there is a very significant truth […]
Founder Merrill J. Fernando and his sons Dilhan and Malik ensure every pack of Dilmah reaches you fresh and full of flavor. As Merrill says, "my family cares for your tea, from the tea nursery right to your teacup."